The Facebook Blueprint Certification has been called by many the “black belt” for a marketer. It is the highest acknowledgment of the time, effort and dedication in learning and executing digital campaigns on Facebook and its affiliates. There are two certifications inside this Blueprint: the planning and the other one is buying. Both are equally important for organizations when looking for individuals with the skillset to develop and implement marketing strategies.
The best way to prepare to this certification is by putting the terms into practice. Taking practicing exams, applying the concepts into real scenarios and finding examples to tie back the concepts are only a few ways to get ready for this test. At the end, all the effort will be worthy when standing out in a crowded sea of digital marketers.