by kvare007 | Nov 18, 2018 | Social Media
People say that by 2019, 80% of the content that will be consumed online will be video. So, what does this mean for written word? Is it going away? I tend to agree with the ones that say that it is not either or. Ann Handley says that written word is the backbone of...
by kvare007 | Nov 18, 2018 | Social Media
When thinking of using data to shape our campaigns, we need to deeply understand our target audience before the campaign is created. It is also important to understand what are the things that might resonate with them, is it messages, images, tonality? The art side of...
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